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About Made With Plants

Our Mission

At Made With Plants, we’re on a mission to make it easier for everyday Australians to enjoy plant-based food that tastes great and is readily accessible! That’s why we proudly ensure our range is available nationally.


Our Vision

In the not-too-distant future, we believe that a plant-based alternative for every product will be readily available at your local grocery store. That’s right – one day everything will be Made With Plants!

Your Feedback

We genuinely value the feedback we receive from our customers, as this helps us to consistently improve the quality of products! If you’ve got a comment, query or product idea, please don’t hesitate to contact the Made With Plants team today.


Cale Drouin - Founder

Cale Drouin is the founder of Made With Plants, available nationally at Coles and Woolworths stores. As a committed vegan, Cale is passionate about making tasty plant-based food widely accessible to mainstream Aussie shoppers.

Cale has been involved in Australia’s vegan community for over a decade – first as the owner and proprietor of numerous speciality stores, restaurants and venues, and now as a leading entrepreneur in plant-based food development. He believes that in the future, there will be a vegan alternative to every product currently available in the supermarket.

Follow Cale on LinkedIn today. For media enquiries, send our team an email.

What is veganism all about?

At its heart, veganism is a harm reduction model. People who maintain a vegan lifestyle seek to eliminate, as far as practical, all forms of animal cruelty or exploitation.

Vegans can eat a wholesome and abundant plant-based diet – enjoying plenty of fruits, vegetables, nuts, gains, seeds, beans and pulses.

Thanks to some very clever chefs and their culinary innovation, plant-based proteins are also widely available to people who follow a vegan (or even flexitarian) diet today!

At Made With Plants, we know that every time you choose to less meat or dairy, you’re benefiting the planet and our animal friends, and we believe that means everyone can make a difference.

Our ethos is one of inclusivity – not exclusivity. You don’t need to be a veteran vegan to enjoy Made With Plants, because it’s based on the flavours that we all know and love.

Still curious? Find our range at Woolworths and Coles stores, and give us a try today!

What is plant-based protein?

Australians are changing the way they think about meat, and we know that many people today are choosing to their get their protein from plants.

We’re proud to offer Aussies a quality range of plant-based foods – all of which are high in PROTEIN. Like you, we enjoy a variety of tasty proteins in our diet, and we believe protein is an important part of Australia’s food culture.

We’ve invested lots of time working in our kitchen, in order to bring you plant-based proteins that are tasty, convenient and reminiscent of all your favourite recipes.

At Made With Plants, we currently use Seitan and Textured Soy Protein (TSP) in many of our products. Check out our Blog for more information about tasty plant-based sources of protein.

How are Made With Plants products priced?

At Made With Plants, our primary focus is to offer tasty and convenient plant-based foods. We believe that everyone should be able to enjoy their favourite foods, regardless of dietary needs or lifestyle choices.

Each of our products represents countless hours of research with our chef, development in the kitchen, along with rigorous compliance and testing – to ensure that the entire range meets our quality assurance standards.

We’re excited to be part of the growing plant-based community in Australia, and will continue to monitor and review our pricing for competitiveness. We’ve already lowered the cost of some of most popular products – stay tuned to our social media channels for future updates!


Are Made With Plants products healthy?

At Made With Plants, our range is proudly made with quality plant-based ingredients. Our products offer a good source of vital nutrients, including protein and dietary fibre.

Many of our products have achieved a rating of 3.5 to 4.5 Health Stars. For products such as our alternative meat proteins, customers are encouraged to add their favourite vegetables and leafy greens to enjoy a balanced and wholesome meal.

Check out our product listings for more specific nutritional information. You’ll find that we use a variety of versatile plant-powered proteins that are tasty and satisfying – and we combine many of our ready meals with veggies such as peas, corn and beans.

Where can I buy the Made With Plants range?

We’re proudly found in Woolworths and Coles supermarkets across Australia! We know that Australian retailers are investing time and effort into developing their plant-based categories, to make it easier for Aussies everywhere to switch up their food choices.

We’re stocked by Woolworths and Coles stores nationally! Speak with your local Store Managers for more information.